Building A StoryBrand by Donald Miller

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Building A StoryBrand by Donald Miller Book Information

Author: Donald Miller
Genre: Business Writing Skills | Marketing | Product Management
Pages: 240
Publisher: HarperCollins Leadership
Publication Date: October 2017

Buy Now: Amazon

Building A StoryBrand by Donald Miller Summary

Donald Miller’s StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides listeners with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching listeners the seven universal story points all humans respond to, the real reason customers make purchases, how to simplify a brand message so people understand it, and how to create the most effective messaging for websites, brochures, and social media.
Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.
HarperCollins Leadership

About The Author, Donald Miller

Donald Miller is a motivational speaker, author, and business owner. He is the CEO of StoryBrand, a marketing company that shows businesses how to grow their revenue. Read more about Miller’s StoryBranding.